Workshops
Building Your Expert Marketing Platform
If you are a solopreneur or operate a business that relies on your personal image and expertise, building your personal marketing platform can be key to your business success. In this presentation I’ll share:
- The first step in planning your platform
- The most critical components of successful marketing platforms
- Top seven rules for strong platform creation
- Using marketing automation to maintain exposure with leads and customers
The New Marketing Mentality
In the “new economy”, marketing is taking on new challenges with tools and techniques that go well beyond marketing SWOT analysis. Get tips for successfully marketing your business in this new economy. You will learn:
- What marketing tools work best in the “new economy”
- Keys to successfully communicating your business intentions to existing & potential customers/clients
- Learn how to better brand your business for this new economy
- Specific tips to help your benefit messaging resonate with your target audience
Marketing that Sells!
Are your ads, direct mailers, and website generating leads and/or sales? If you’re not sure, or you know for sure that they aren’t working, these tips will help you turn your marketing efforts into money makers. Just a few items we’ll cover include:
- The first step in planning your advertising
- The most critical components of print ads & direct mailers
- How to layout your ad for best results
- Selecting the right publications to advertise in
- Brand advertising vs. direct response – how to use each effectively
- Bring an ad with you and we’ll critique after the workshop to help you improve your result potential
More workshops are being developed and I’m happy to customize a workshop to suit your specific needs. Call or email me with your interests and I’ll get back to you within 48 hours.
